I learned today that a long-time acquaintance is hiking, kayaking, biking and otherwise traversing the proposed route of Enbridge’s 1,150km oil pipeline from Fort McMurray to the Pacific Ocean. Along with Ian and Karen McAllister of Pacific Wild and film maker Frank Wolf, Todd McGowan aims to provide insights into local points of view, and raise awareness of the very real dangers of this project:

The Enbridge project has the potential to radically alter the social and ecological landscape of Western Canada. The construction of this massive pipeline and the roads used to access it will result in extensive loss of wildlife habitat. Waterways and communities will be contaminated as statistically inevitable oil spills occur along the pipeline route. It will lead to expansion of the tar sands- adding to already critical global atmospheric carbon levels.

The 1,150km journey is a very long walk. But here’s a very short lesson: The length of this pipeline makes oil spills a statistical inevitability.

Of course, if we just ban the tankers, the pipeline idea will just go away….

Annalea Krebs, Founder & President of Octopus’s client TheChange.com presented last week at EPIC. Check out their story:

Every now and then, a marketing idea comes along that is utterly inspired—either one of those things that leaves you wondering how you ever lived without, is totally compelling, or is utterly hilarious. Tom Tom’s latest addition may well be all three.

What if Darth Vader’s voice was in your GPS?!

It doesn’t hurt that the intro video is hilarious, either:

She hasn’t eaten in a week. Don’t get me wrong: She can eat. In fact, she works in a fabulous Lebanese restaurant across the street from our office. She’s just choosing not to eat.

You see, Maddy’s on a hunger strike.

She’s the most recent in a week-by-week relay of awareness-raising citizens who are concerned about the fact that roughly half of all Canadians live in fear of poverty. More to the point, there are somewhere between 10,500 and 15,000 people in BC alone who have no homes. Every 12 days, one homeless Canadian dies.

Scary statistics. But scarier still is the fact that until 1993, Canada had one of the most widely recognized social housing programs in the world. Federally funded and progressive, it was canceled after 20 years of effective support for people marginalized by hard luck or hard times. Since then, support for the most troubled of our fellow citizens has become fragmented. And progressively less effective.

So Maddy’s hunger striking for a new Federal Housing Program. There’ll be a new volunteer every week throughout 2010. Maddy’s the face of week 73. She follows UBC Professor Michael Byers, Vancouver activist David Eby and many others. I wonder who’s going to be number 74… 75… 76… 77….

Learn more about the Homelessness Hunger Strike Relay.  They might be on to something here….

On Thursday evening, Vancity Community Foundation, Enterprising Non-Profits, JDQ Systems and BC Social Venture Partners hosted the 2010 edition of their ‘Social Enterprise Dragons‘ event. Three social enterprises pitched their organizations to a crowd of 200, and in particular to four ‘Dragons,’ who judged their business plans and awarded prizes based on their businesses’ needs: Tamara Vrooman, CEO, Vancity; Alanna Hendren, Executive Director, Developmental Disabilities Association; Jon Morris, President, JDQ Systems; and Jim Fletcher, Managing Director, Chrysalix Energy Venture Capital.

Octopus Strategies’ involvement was through my invitation to sit on the application review and selection committee, which shortlisted the numerous applicants to the three presenting companies. Along with Adam Wilkins of REV and BC Social Venture Partners, I also coached Katrina Pacey of Pivot Legal LLP on her presentation.

Pivot was first to present. Katrina, their Managing Partner, outlined a unique social enterprise law firm, whose purpose is to turn the profits from their general law practice to the advantage of social change initiatives such as their recent Red Tent campaign.

Mission Possible‘s MP Enterprises went second. Their Executive Director, Brian Postlewait, presented an ambitious but promising plan to develop their graffiti cleanup company into a diverse general maintenance company.

And third was Public Dreams‘ Samantha Jo Simmonds, who explained their organization’s 25-year legacy, their recent success with 2010 Winter Olympic Games contracts, and their goals to develop their social enterprise—a full service event management firm.

All three presentations were inspiring. Each organization is uniting the value of business with the values of mission-driven mandates. And in the end, the Dragons couldn’t decide between them, and awarded one prize to each organization. Public Dreams was awarded a $2,500 grant from ENP, MP Enterprises was awarded a pro bono engagement from JDQ Systems, and Pivot Legal was awarded $15,000 from Vancity Community Foundation to develop their marketing and outreach.

The event itself also featured a good deal of networking among the sold-out crowd, catering by Vancouver’s Pot Luck Cafe & Catering, a social enterprise itself, and a showcase of the wares of various local social enterprises. It was a great opportunity for the social enterprising community to come together, and share ideas, contacts and plans. I look forward to being even more involved in the 2011 edition!

Victoria, British Columbia’s Inn at Laurel Point is the first BC hotel to go carbon neutral.

This is the latest in a long line of sustainability initiatives for the Inn: When a landmark Arthur Erickson-designed extension to the Inn was built 20 years ago, it included a seawater thermal heat and cooling exchange. This was “long before people were thinking about that sort of stuff,” notes the Inn’s General Manager, Ian Powell.

Other initiatives include paperless check-in, room keys made of recycled paper and printed with vegetable-dye inks, an organic herb and veggie garden, reducing waste and increasing recycling, bike racks, optional linen changes for guests and cutting back on use of lights when not needed.

The latest initiative, which the Inn is undertaking in partnership with Vancouver’s Offsetters, will initially support a general portfolio of carbon-offset projects. In the longer term, the Inn hopes to find a Vancouver Island project to support.

The Inn at Laurel Point is both a client and a service-provider to Octopus Strategies. We worked with the Inn’s executive and management team in 2008, helping to develop their ‘Stay Different…’ brand and marketing strategy. We have also hosted executive retreats there for other clients, and wholeheartedly recommend the hotel for its warmth, beauty, and exceptional service standards.

Congratulations to the Inn at Laurel Point from all of us at Octopus on being BC’s first carbon neutral hotel!